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Advenia at Imbibe Live in London Olympia



Imbibe Live is the largest UK’s annual drinks exhibition dedicated to professionals in the licensed on-trade industry. It showcases producers and companies offering wines, ciders, beers, spirits, soft drinks and associated products. More than 300 exhibitors attracted close to 10,000 visitors from sommeliers to bars and restaurants managers. The exhibition was the opportunity to taste new drinks and discover innovative products supporting the industry. Our client, Ninkasi, chose the London platform to increase its reach in the country and engaged with new commercial partners for the promotion of their spirit and beers. It was the opportunity for Advenia to understand the new market trends and develop its network of key distributors and contacts within the industry to the benefits of our clients.




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